Showcase 03 ·Campaign proof
Reporting at the push of a button
Quarterly review with your corporate client. 40 creators, three products, six weeks of campaign. So far that means: collecting screenshots, pulling numbers from four platforms and hoping nobody asks how they came about.
With MantaData you pull the proof at the push of a button. Down to the individual variant, including the type of placement and compared with all previous campaigns.
Touchpoints
1.284
Placements
312
How you do it
From campaign end to finished proof.
No screenshot collection, no manual work across four platforms. You pick campaign and period, MantaData delivers the rest.
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1
Create the campaign as a group
All the client's booked creators in one group. Several clients run cleanly side by side.
Client A · Summer campaign 40Client B · Always-on 18Client C · Q3 launch 12 -
2
Register the client's products
Which products were supposed to be advertised. MantaData detects them on screen, in audio and in overlaid text.
Advertised products
Produkt A Produkt B Produkt CPeriod
6 weeks -
3
Go into the detail
Not just how often, but which variant, shown in which way and how it compares with earlier campaigns.
Per product and variantType of placementComparison with previous campaignsProof per placement -
4
Generate the report
A finished report to hand over to the client, as export or straight from the chatbot as a PDF.
Export
CSV or XLSX
Chatbot
Report as PDF
What you see
What your client gets in the review.
Touchpoints
1.284
all formats
Placements
312
product detected
Reach
8,6 million
views in the period
Active creators
37
of 40 booked
Placements per product and variant
How it was shown
162
52 % · product clearly visible
72
23 % · spoken only
53
17 % · sticker or overlay
25
8 % · incidental in frame
Compared with previous campaigns
| Campaign | Creator:innen | Placements | On screen | Per creator |
|---|---|---|---|---|
| Summer (current) | 40 | 312 | 52 % | 7,8 ▲ 18 % |
| Spring | 32 | 212 | 61 % | 6,6 ▲ 4 % |
| Winter | 28 | 178 | 64 % | 6,4 ▼ 9 % |
Distribution by format
The finished report
What you read from it
Takeaways
16
Placements for the new Mango variant, against 148 for product A in total. A success at product level, a missed launch at variant level.
52 %
Only just over half was a visible product placement. The rest was verbal, overlaid or incidental in the background.
▲ 18 %
More placements per creator than in spring, but with falling visibility. A pattern only the campaign comparison reveals.
How do you prove your campaigns today?
Bring a running campaign. We show you the proof on your own creators.